Our view on Innovation
In our perspective, innovation is at the core of 3 interdependent dimensions:
- Management : Strategy, processes and a culture of re-invention
- R&D : Conception and integration of new technologies and methodologies
- Marketing/Sales : New products and/or services offered to customers
The purpose of innovation is to create additional value for the company via
- New markets
- New services
- New technologies
- New approaches to organisation and management